10 qualified calls a month.From cold email that isn't actually cold.
I run cold email for software dev agencies, IT companies, and MSPs, built to hit a specific number: 10 qualified strategy calls booked on your calendar every month.
I sat in the same chair you're sitting in.
I'm the founder of ScaleAddis. I run cold email for software dev agencies, IT companies, and MSPs. Everything I do is built to hit one number: 10 qualified strategy calls booked on your calendar every month.
Why can't most cold email hit that number? Across 100+ campaigns, unrecognized cold outreach replies under 1% of the time. Warm outreach barely doubles it.
At those rates, hitting 10 qualified calls a month means blasting volume and hoping. That's why most agencies' cold email plateaus and gets abandoned.
The mechanism that gets us there: before your prospect gets an email, they've already seen your name ranking content for the terms they search, founder posts in their feed, and your name showing up when they ask ChatGPT or Perplexity who works in their niche. The email isn't the first touch. It's the third or fourth.
The result: recognized cold email replies at 5–10%, versus under 1% cold. That's the difference between a system that produces 10 calls a month and one that produces excuses.
ScaleAddis exists to fix the order of operations. Build recognition first. Watch for buying signals. Then reach out when the timing is right and they already know who you are. That's the whole system.
Yonas Yihun
Founder // ScaleAddis
"One of the best Go-To-Market experts out there. His insights had a huge impact on how I approached demand generation, and he delivered well beyond my expectations."
What I've learned the hard way.
You can't outreach your way out of obscurity.
Cold email to strangers who've never heard of you gets less than 1% replies. Doesn't matter how clever the copy is. Recognition comes first. Outreach comes second.
Everyone says "pick a niche." Nobody helps you own it.
Niching is the highest-leverage decision an agency can make. But the gap between picking a niche and actually owning it (content, outbound, LinkedIn, AI visibility) is where agencies get stuck.
No single channel works alone.
LinkedIn alone builds awareness but no pipeline. Outbound alone hits cold inboxes. SEO alone takes 12 months. All three, coordinated around the same niche accounts, is what creates an unfair advantage.
You should own everything we build.
Every article, landing page, connection, and playbook: you keep it. If you leave after 90 days, you walk away with the whole system. We have to earn the retainer.
The future belongs to specialists.
The agencies that thrive won't have the most developers. They'll have picked the right niches early and owned them before everyone else caught on.
THE BOUNDARY
Every marketing agency says they know tech. Almost none have run marketing inside one. AI consulting is not AI SaaS. Staff augmentation is not specialized software services. Design studios are not dev shops. A marketer who missed the difference is a marketer you're paying to learn your niche on the job.
This is the only space we serve. Boring answer. Correct answer.
Questions? Just ask.
30 minutes. Your niche, your competitive density, whether there's room for one more agency at the top. No pitch deck.
Want references? I'll introduce you to past clients directly.
Or email me directly. I read every one.
yonasyg123@gmail.com